Experience of advanced countries in enhancing the competitiveness of textile industry enterprises

Abstract

This article examines modern approaches to enhancing the competitiveness of textile industry enterprises and analyzes the experience of advanced countries. Particular attention is given to technological modernization, innovative management, expansion of export potential, and branding strategies. Based on international best practices, recommendations are developed to improve the performance of national enterprises. The research findings have significant scientific and practical importance in ensuring sustainable development of the textile industry.